Free small business resources

Practical guides to help your business get found and grow.

Clear, actionable guidance you can use without technical knowledge or expensive tools. Choose a guide below and download it free.

Local visibility

Google Business Profile Optimisation Guide

A plain-English guide to fully optimising your Google Business Profile, collecting more reviews and improving your chances of being found by local customers.

Inside the guide

  • Google’s three main local ranking factors
  • A step-by-step profile optimisation process
  • A simple monthly maintenance checklist
  • Review request examples and common mistakes
PDF · 6 pages Download Free Guide
Website planning

Small Business Website Checklist

A detailed planning and review checklist covering what an informational small business website should include to help people find, trust and enquire with the business.

Inside the guide

  • The four main jobs of a business website
  • Homepage, service and location-page guidance
  • Trust, enquiries, SEO and online presence
  • Accessibility, legal basics and maintenance
PDF · 12 pages Download Free Checklist
Local SEO

Local Directory & Backlink Guide

A practical checklist covering more than 20 established profiles and directories that UK small businesses can use to build consistent citations and relevant backlinks.

Inside the guide

  • More than 20 directory and profile opportunities
  • A clear priority and effort rating for each
  • Consistent listing and citation guidance
  • A submission workflow and tracking checklist
PDF · 6 pages Download Directory Guide